Originating in 2018 under the name Musical.ly as a lip-syncing app, TikTok soon rebranded. Read more about https://www.veloceinternational.com/general-social-media/why-tiktok-is-the-best-platform-to-promote-your-creativity-and-your-online-persona/ here. It expanded its short videos to include dance, comedy, social justice, reactions, reviews, recipes, small businesses, and much more. However, be wise in selecting the influencers as they can also affect your brand’s image. Choose the ones that create relevant content for your need.
You probably have a category or two that your content best fits in to. Giveaways and contests will give you immediate engagement from your audience. Once you decide to host giveaways, provide proper info about your giveaways to your audience. Like, including conditions, prizes, starting and ending, announcement date, and more. So, that people will start their action as soon as they are aware of your giveaways. Our Influential Executive service offering takes executive social media to the next level.
TikTok takes the fun of Karaoke to short videos you make yourself, expanding it to comedy, dance, curiosities, gags, funny life moments, animal tricks, all with a focus on cheeky creativity. I remember when it wasn’t cool to show your parents on social media and when older generations’ appearance meant the decline of a platform’s popularity with younger generations. But with 41% of TikTok’s user base between the ages of 16 and 24 , there doesn’t seem to be a concern for that. Or Megan Thee Stallion’s “Body,” encouraging people to be confident in their own skin, and Macklemore’s “Glorious” showing people overcoming obstacles, such as self-esteem issues or surviving cancer. One reason it’s easier to connect with people on TikTok is because of the creators’ diversity. It is one of the main things that drew me to TikTok in the first place.
While some big brands have dipped their toes in strategy and have provided the rest of us with some good examples, there is still plenty of room for innovation. Musical.ly and TikTok were similar apps until ByteDance bought Musical.ly and the two apps were absorbed into TikTok in August 2018. Since then, the short-form video app has grown rapidly to over 1 billion global downloads.
This trend can either tug at your heartstrings or call someone out. But usually, it recognizes someone who has made a lasting impact on your life. Maybe it’s your first customer, finest employee, or the first dollar your business ever made. Customers like seeing themselves appreciated, and could ask to be featured on your TikTok! Designed for business owners, CO— is a site that connects like minds and delivers actionable insights for next-level growth. CO— is committed to helping you start, run and grow your small business.